Archive for September, 2007

Online Marketing and Advertising

The world of online marketing and advertising is a new and evolving place that few people – if any – truly understand. Whether you are trying to optimize your site’s content for search engines (SEO), trying to increase your site’s exposure through less conventional below the line or viral marketing campaigns, or simply trying to get Google, [...]

Head towards the Silverlight

Microsoft’s Silverlight is to websites and web development as the iPhone is to cellphones and PDAs. There it is, I’ve said it. Many commentators have focussed heavily on Microsoft’s battle for OOXML (Open XML) and the threat of online-based office application suites like Google Docs & Spreadsheets. These are, of course, important, but I would [...]

The effect of the current American – and global – economic downturn on hosting

As we all know, America (and most of the world as a consequence of America and some of its own doing), is in a recent economic downturn – quite likely on its way to becoming a recession, caused by alarmingly high default rates on recklessly issued sub-prime mortgages by many American and some European lenders. [...]

Grid Computing – Hype or Next Generation of Hosting?

Everywhere you turn, people are talking about the latest trend in the hosting industry; grid computing. For those who have yet to hear about it, grid hosting is neither new or is it anything radically different; it is simply using server clusters to deploy enterprise level hosting. Much fanfare has erupted especially over the likes [...]

The iPhone iMpact

In the last year, there have been a suprising number of events, acquisitions, and releases that have taken a lot of the buzz in the Internet/Technology Industry. Facebook is huge, Google is always making headlines, and Microsoft and Yahoo! continue to be dominant players in the arena, but leave it to Steve Jobs and the [...]

Understanding Traceroute (Part 1 of 4)

Traceroute can be used to measure performance If performance is used to mean packet loss and latency to an end host, traceroute cannot be used to accurately measure performance, especially if one also means the actual bandwidth available/throughput. The best – and simplest – way to do measure packet loss and latency reliably, by using [...]